Blogs as Current Phenomenon & Benefits to the Community

(Source: content.screencast.com, 2011)

As shown in technorati.com, there are a total number of 1,265,302 in their blog directory. This shows how huge the blogosphere is today. Moreover, the number does not just stop there! The blogosphere will continue to expand over the years.

According to Sobel (2010), the latest trends in 2010 are the impact of social networking, like twitter or facebook, on the blogosphere. Bloggers are now using this social networking sites to market their blogs and increase its traffic. Other than that, the author also stated that bloggers are now blogging from their mobile devices, like smart phones. Another term for mobile blogging is moblogging.

Q: What types of blogs are most common in Malaysia?

A: According to BlogMalaysia's directory, personal blogs has the most number, followed by business and career blogs. 

Business and career blogging has brought upon several advantages to the community such as getting immediate feedback of readers. Reymond mentioned on his website that blogging allows you to receive instant feedback from your audience, making you able to tweak and take action better to the market that is targeted. Also, business blogs enables the increase of brand awareness. In netexplorer, Rycroft (2008) mentioned that a blog is a great way to get your brand or product in front of thousands of people who otherwise would never know your existence. 

Reference:

1. Reymond, PV n.d, Advantages of Blogging: 7 Reasons Why You Should Start a Blog, Start Up Internet Business Acceleration, viewed 16th April 2011, <http://internethomebasedbusiness.startup-internetbusiness.com/advantages-of-blogging/>  
2. Rycroft, S 2008, The 10 Business Benefits of Blogging, Net Explorers, viewed 16th April 2011, <http://www.hosting-netexplorers.co.uk/blog/web-marketing/the-10-business-benefits-of-blogging/>
3. Sobel, J 2010, State of the Blogosphere 2010 Introduction, Technorati, viewed 16th April 2011, <http://technorati.com/blogging/article/state-of-the-blogosphere-2010-introduction/>
4. Sobel, J 2010, WHAT: Topic and Trends - Day 2 SOTB 2010, Technorati, viewed 16th April 2011, <http://technorati.com/blogging/article/what-topics-and-trends-day-2/>